YAO MING ANNOUNCES LAUNCH OF FOUNDATION
-- Yao Ming announces major initiative to help rebuild schools in China --
June 10, 2008 (HOUSTON) – Houston Rockets center Yao Ming announced the launch of “The Yao Ming Foundation” at a press conference today at Toyota Center. The foundation, under the auspices of The Giving Back Fund, will help raise funds and awareness of children’s wellness and welfare issues in China and the United States.
May 12, 2008 will forever be a date to remember, as China’s Sichuan and Gansu provinces fell victim to the devastation of a deadly earthquake. The Yao Ming Foundation will respond to this tragedy as its first initiative by creating a call to action and inviting others to follow. The foundation’s primary earthquake relief efforts will focus on rebuilding earthquake-resistant, high-quality schools.
“It is very hard to put into words how difficult it is to see this kind of destruction,” said Yao. “My thoughts and actions are now focused on helping to rebuild the schools that were destroyed in this tragedy and I hope that others around the world will join in our efforts.”
Yao begins the relief efforts by making an initial, personal commitment of two million US dollars.
“Yao Ming is fully committed to helping the people of China recover from this tragedy,” said Houston Rockets Owner Leslie Alexander. “I am pleased to assist him with his goal of rebuilding the schools that were destroyed and I commend him on his quick response to this terrible event.”
Alexander presented The Yao Ming Foundation with a gift of $100,000 through the team’s charitable organization, The Clutch City Foundation. Cold Stone Creamery pledged a minimum donation of $100,000 to be raised through an in-store promotion in China, where a percentage of sales will go to The Yao Ming Foundation. Fellow NBA players Steve Nash, Baron Davis, Greg Oden, Raymond Felton, Andris Biedrins, Marko Jaric and Marcus Williams along with WNBA player Diana Taurasi also donated to the foundation. Houston Mayor Bill White presented The Yao Ming Foundation with over $100,000 in donations from Houston companies and private contributors.
“Houston has shown it has a big heart, and helping to build new schools for people so devastated by the earthquake in China demonstrates it again,” said Mayor White. “We’re proud to work with Yao Ming and generous contributors to make it happen.”
More than 8,000 schoolrooms and 185 schools were destroyed during the 8.0 earthquake in China. A donation of $100,000 will rebuild a permanent school for approximately 300 students while a gift of $3,500 will provide one prefabricated classroom for 50 students, including desks and chairs. Yao will support all of the foundation’s administrative costs. A full 100% of all contributions from the public will go directly to earthquake relief. To partner with Yao in helping to rebuild China and to learn more about The Yao Ming Foundation, visit http://www.theyaomingfoundation.org.
The Giving Back Fund (www.givingback.org) is a national nonprofit organization established in 1997 to provide professional philanthropic consulting, mentoring and management to athletes, entertainers and other high profile individuals. With offices in Boston and Los Angeles, The Giving Back Fund has worked successfully with more than 75 professional athletes, entertainers, and business entrepreneurs, helping them achieve their philanthropic goals. While The Giving Back Fund has developed special expertise in providing philanthropic consulting to athletes and entertainers, its services are available to anyone committed to increasing the impact of their philanthropy.
Showing posts with label Charity. Show all posts
Showing posts with label Charity. Show all posts
Wednesday, July 23, 2008
Friday, July 18, 2008
D.C. Native Vernon "The Duke" Davis' First Annual 'Party With a Purpose' Weekend
Saturday, July 12, 2008
D.C. Native Vernon "The Duke" Davis' First Annual 'Party With a Purpose' Weekend
Washington, D.C. native and former University of Maryland Terrapin, Vernon Davis, #85 for the San Francisco 49ers, is hosting his first annual 'Party With a Purpose' charity extravaganza, July 18-20 in Washington, D.C.
Before the new season gets under way, Vernon wants to show love and appreciation for his hometown by raising money and giving back to the community from which he came. To that end, he has planned a fun-filled celebrity weekend to raise money for various charities. Special invited guests include: Shawne Merriman and Shaun Phillips of the San Diego Chargers; San Francisco 49ers teammates Moran Norris, Delaine Walker, Kentwan Balmer, Ray McDonald, and Manny Lawson; San Antonio Spurs' Roger Mason Jr., Kevin Durant of the Oklahoma City Sonics; Darnell Dockett of the Arizona Cardinals, actors Trey Chaney of HBO's The Wire and Brian White; Vince Young of the Tennessee Titans, and many more.
Event Schedule
Friday, July 18, 2008
Vernon Davis Stop The Violence Football Clinic, Greater Washington Boys and Girls Club
10am - 2pm and Celebrity Flag Football game, 3pm - 430 pm. Later that evening, Love Night Club (Red Carpet), 10pm -3am
Saturday, July 19, 2008
Lucky Strike Bowling Event (Red Carpet) 5pm - 9pm and Laylas Night Club, 10pm - 3am
Sunday, July 20, 2008
Sunday Brunch (invite only),
D.C. Native Vernon "The Duke" Davis' First Annual 'Party With a Purpose' Weekend
Washington, D.C. native and former University of Maryland Terrapin, Vernon Davis, #85 for the San Francisco 49ers, is hosting his first annual 'Party With a Purpose' charity extravaganza, July 18-20 in Washington, D.C.
Before the new season gets under way, Vernon wants to show love and appreciation for his hometown by raising money and giving back to the community from which he came. To that end, he has planned a fun-filled celebrity weekend to raise money for various charities. Special invited guests include: Shawne Merriman and Shaun Phillips of the San Diego Chargers; San Francisco 49ers teammates Moran Norris, Delaine Walker, Kentwan Balmer, Ray McDonald, and Manny Lawson; San Antonio Spurs' Roger Mason Jr., Kevin Durant of the Oklahoma City Sonics; Darnell Dockett of the Arizona Cardinals, actors Trey Chaney of HBO's The Wire and Brian White; Vince Young of the Tennessee Titans, and many more.
Event Schedule
Friday, July 18, 2008
Vernon Davis Stop The Violence Football Clinic, Greater Washington Boys and Girls Club
10am - 2pm and Celebrity Flag Football game, 3pm - 430 pm. Later that evening, Love Night Club (Red Carpet), 10pm -3am
Saturday, July 19, 2008
Lucky Strike Bowling Event (Red Carpet) 5pm - 9pm and Laylas Night Club, 10pm - 3am
Sunday, July 20, 2008
Sunday Brunch (invite only),
Wednesday, July 16, 2008
Kanye West Announced As Grand Finale Performance For The Nike+ Human Race - The World's Largest One Day Running Event
Kanye West Announced As Grand Finale Performance For The Nike+ Human Race - The World's Largest One Day Running Event
Moby Confirmed To Play London as Online Registration Opens Globally
BEAVERTON, Ore., June 18 /PRNewswire-FirstCall/ -- Music takes center stage on the heels of the official registration opening for the Nike+ Human Race, the world's biggest one-day running event taking place on August 31, 2008. The race brings together the power of sport and music to inspire and connect runners from every corner of the planet. Participants in this unprecedented event will experience an exclusive music performance by some of today's top artists in each of the 25 designated race cities.
In Los Angeles, nine-time Grammy Award winning artist Kanye West will headline the run's post race concert for the grand finale of the 25-city Nike+ Human Race. Runners will take to the streets passing the city's most famous landmarks before ending at the LA Coliseum to see West take the stage.
"I'm hitting the stage in Los Angeles for the Nike+ Human Race, Nike's dopest 10k run ever. This race is bringing together hundreds of thousands of people from all over the world to run and listen to some great music while serving a higher cause, and I'm excited to perform in L.A. as part of the grand finale," said West.
West's performance will bring to a close, an unprecedented day of races and activities around the globe starting in Taipei, ending in LA and including cities across Europe, Asia and North and South America.
In London, runners will be treated to an exclusive performance by world-renowned American DJ, songwriter, musician and singer Moby in the city's famed Wembley Stadium. Other all-star artists confirmed to play at the Nike+ Human Race include chart-topping rock band All-American Rejects in NY; hometown favorite Fall Out Boy in Chicago; R&B songstress Kelly Rowland in Paris; dance-electro-pop duo The Pinker Tones in Madrid, Turkish pop sensation Kenan Dogulu in Istanbul; the Fantastic Four in Munich; Beijing-based singing duo Yu Quan in Shanghai and American rock band Boy Likes Girl in Singapore.
Beyond running and music, the Nike+ Human Race is also an opportunity to give back. Participants will be able to run for a worthy cause and support the three official Nike+ Human Race charitable partners: the Lance Armstrong Foundation -- uniting people in the fight against cancer; WWF -- the global conservation organization addressing the causes and impacts of climate change; and the UN refugee agency's ninemillion.org campaign -- bringing sport and education to refugee youth. Together, Nike and runners will raise funds to donate at least USD $3 million to the Nike+ Human Race charities. Money will be raised via givebacks from registration fees, a percentage of Nike+ Human Race t-shirt sales and a donation of USD $1 million from Nike.
The Nike+ Human Race will also feature an online pledge tool so individual runners can donate additional funds to the cause of their choice and invite friends and family to contribute on their behalf.
"As a committed runner and a cancer survivor, I'm proud to be participating in the Nike+ Human Race," Lance Armstrong said. "The race offers the best of both worlds by bringing together a global community to run together and support worthy causes like the Lance Armstrong Foundation, the UN refugee agency's ninemillion.org and WWF in our combined efforts to have a positive impact on the world."
Other Nike athletes will also be joining the movement to run with the world and for a cause. Like Lance Armstrong, they will serve as honorary athlete ambassadors for the charities and join in Human Race activities. Six-time marathon winner and current NY Marathon Champion, Paula Radcliffe and middle distance runner Kara Goucher will be running to support WWF, while marathoner Meb Keflezighi will be representing ninemillion.org.
Nikeplus.com will be the official destination for the Nike+ Human Race and for all pre-race training needs. Here, runners can create a personal profile page or stay motivated by sampling and downloading the latest in Nike+ Sport Music offerings. Sport Music offers runners the best in original Training Run and Coaching Mixes designed specifically for treadmill and road runs. Beginning June 15, runners will also be able to visit Race City pages covering local race info and news, Training pages for information and links to in-city training runs, events with official race partners including 24Hour Fitness and Starbucks and Nike+ Coach training. Gear pages covering the latest in Nike performance training gear and Nike+ product will also be offered.
For more information on the Nike+ Human Race and a complete listing of race cities visit nikeplus.com.
About Nike+ Human Race
On 08.31.08, Nike hosts a run like no other before with the Nike+ Human Race -- the World's Largest One Day Running Event. Nike's first global race will take place over the course of one day, with a goal of one million runners, across 25 cities and featuring 25 top musical acts. The 10k event celebrates runners and their sport, offering participants across the globe the chance to run and compete together in an unprecedented race experience. Spanning multiple continents, Nike+ Human Race cities will include LA, New York, London, Madrid, Paris, Istanbul, Melbourne, Shanghai, Sao Paulo and Vancouver among others. Following races in each city, participants will be treated to an exclusive music concert featuring one of today's top artists. Participants will be able to run for a cause as a portion of funds raised will be donated to three Nike+ Human Race beneficiaries: WWF, the global conservation organization, Lance Armstrong Foundation and UN refugee agency's ninemillion.org campaign. The race will be open to anyone, anywhere. Runners outside of the 25 race day cities can join by logging into nikeplus.com. With the help of Nike+ and the Nike+ SportBand, every city and every road can become a race-day course. For more information, visit nikeplus.com.
About Nike
NIKE, Inc. based near Beaverton, Oregon, is the world's leading designer, marketer and distributor of authentic athletic footwear, apparel, equipment and accessories for a wide variety of sports and fitness activities. Wholly owned Nike subsidiaries include Converse Inc., which designs, markets and distributes athletic footwear, apparel and accessories; Cole Haan Holdings Incorporated, which designs, markets and distributes luxury shoes, handbags, accessories and coats; Umbro Ltd., a leading United Kingdom-based global football (soccer) brand; and Hurley International LLC, which designs, markets and distributes action sports and youth lifestyle footwear, apparel and accessories. For more information, visit http://www.nikebiz.com/.
Source: Nike
Web site: http://www.nikeplus.com/
http://www.nikebiz.com/
Moby Confirmed To Play London as Online Registration Opens Globally
BEAVERTON, Ore., June 18 /PRNewswire-FirstCall/ -- Music takes center stage on the heels of the official registration opening for the Nike+ Human Race, the world's biggest one-day running event taking place on August 31, 2008. The race brings together the power of sport and music to inspire and connect runners from every corner of the planet. Participants in this unprecedented event will experience an exclusive music performance by some of today's top artists in each of the 25 designated race cities.
In Los Angeles, nine-time Grammy Award winning artist Kanye West will headline the run's post race concert for the grand finale of the 25-city Nike+ Human Race. Runners will take to the streets passing the city's most famous landmarks before ending at the LA Coliseum to see West take the stage.
"I'm hitting the stage in Los Angeles for the Nike+ Human Race, Nike's dopest 10k run ever. This race is bringing together hundreds of thousands of people from all over the world to run and listen to some great music while serving a higher cause, and I'm excited to perform in L.A. as part of the grand finale," said West.
West's performance will bring to a close, an unprecedented day of races and activities around the globe starting in Taipei, ending in LA and including cities across Europe, Asia and North and South America.
In London, runners will be treated to an exclusive performance by world-renowned American DJ, songwriter, musician and singer Moby in the city's famed Wembley Stadium. Other all-star artists confirmed to play at the Nike+ Human Race include chart-topping rock band All-American Rejects in NY; hometown favorite Fall Out Boy in Chicago; R&B songstress Kelly Rowland in Paris; dance-electro-pop duo The Pinker Tones in Madrid, Turkish pop sensation Kenan Dogulu in Istanbul; the Fantastic Four in Munich; Beijing-based singing duo Yu Quan in Shanghai and American rock band Boy Likes Girl in Singapore.
Beyond running and music, the Nike+ Human Race is also an opportunity to give back. Participants will be able to run for a worthy cause and support the three official Nike+ Human Race charitable partners: the Lance Armstrong Foundation -- uniting people in the fight against cancer; WWF -- the global conservation organization addressing the causes and impacts of climate change; and the UN refugee agency's ninemillion.org campaign -- bringing sport and education to refugee youth. Together, Nike and runners will raise funds to donate at least USD $3 million to the Nike+ Human Race charities. Money will be raised via givebacks from registration fees, a percentage of Nike+ Human Race t-shirt sales and a donation of USD $1 million from Nike.
The Nike+ Human Race will also feature an online pledge tool so individual runners can donate additional funds to the cause of their choice and invite friends and family to contribute on their behalf.
"As a committed runner and a cancer survivor, I'm proud to be participating in the Nike+ Human Race," Lance Armstrong said. "The race offers the best of both worlds by bringing together a global community to run together and support worthy causes like the Lance Armstrong Foundation, the UN refugee agency's ninemillion.org and WWF in our combined efforts to have a positive impact on the world."
Other Nike athletes will also be joining the movement to run with the world and for a cause. Like Lance Armstrong, they will serve as honorary athlete ambassadors for the charities and join in Human Race activities. Six-time marathon winner and current NY Marathon Champion, Paula Radcliffe and middle distance runner Kara Goucher will be running to support WWF, while marathoner Meb Keflezighi will be representing ninemillion.org.
Nikeplus.com will be the official destination for the Nike+ Human Race and for all pre-race training needs. Here, runners can create a personal profile page or stay motivated by sampling and downloading the latest in Nike+ Sport Music offerings. Sport Music offers runners the best in original Training Run and Coaching Mixes designed specifically for treadmill and road runs. Beginning June 15, runners will also be able to visit Race City pages covering local race info and news, Training pages for information and links to in-city training runs, events with official race partners including 24Hour Fitness and Starbucks and Nike+ Coach training. Gear pages covering the latest in Nike performance training gear and Nike+ product will also be offered.
For more information on the Nike+ Human Race and a complete listing of race cities visit nikeplus.com.
About Nike+ Human Race
On 08.31.08, Nike hosts a run like no other before with the Nike+ Human Race -- the World's Largest One Day Running Event. Nike's first global race will take place over the course of one day, with a goal of one million runners, across 25 cities and featuring 25 top musical acts. The 10k event celebrates runners and their sport, offering participants across the globe the chance to run and compete together in an unprecedented race experience. Spanning multiple continents, Nike+ Human Race cities will include LA, New York, London, Madrid, Paris, Istanbul, Melbourne, Shanghai, Sao Paulo and Vancouver among others. Following races in each city, participants will be treated to an exclusive music concert featuring one of today's top artists. Participants will be able to run for a cause as a portion of funds raised will be donated to three Nike+ Human Race beneficiaries: WWF, the global conservation organization, Lance Armstrong Foundation and UN refugee agency's ninemillion.org campaign. The race will be open to anyone, anywhere. Runners outside of the 25 race day cities can join by logging into nikeplus.com. With the help of Nike+ and the Nike+ SportBand, every city and every road can become a race-day course. For more information, visit nikeplus.com.
About Nike
NIKE, Inc. based near Beaverton, Oregon, is the world's leading designer, marketer and distributor of authentic athletic footwear, apparel, equipment and accessories for a wide variety of sports and fitness activities. Wholly owned Nike subsidiaries include Converse Inc., which designs, markets and distributes athletic footwear, apparel and accessories; Cole Haan Holdings Incorporated, which designs, markets and distributes luxury shoes, handbags, accessories and coats; Umbro Ltd., a leading United Kingdom-based global football (soccer) brand; and Hurley International LLC, which designs, markets and distributes action sports and youth lifestyle footwear, apparel and accessories. For more information, visit http://www.nikebiz.com/.
Source: Nike
Web site: http://www.nikeplus.com/
http://www.nikebiz.com/
CELEBRITY POWER MAGAZINE ON YOUTUBE!!!
Visit CELEBRITY POWER MAGAZINE on YouTube.
Yep! We have a channel!
http://www.youtube.com/user/celebritypowermag
See you there!
Videos, client updates, celebrity events will be added to make sure the you know that Celebrity Power Magazine is the premiere publication for celebrity business, brands, and philanthropy. The goal of this publication is to showcase successful celebrity brands, businesses, and charitable foundations. Whether a celebrity successfully owns a brand name, record label, restaurant, sports franchise, or charitable organization, you will be able to read about it in Celebrity Power Magazine.
If you have a story, client, or a charity event you think we should cover contact us!
Send information to itsfact@celebritypowermagazine.com
Thanks.
CELEBRITY POWER MAGAZINE
Yep! We have a channel!
http://www.youtube.com/user/celebritypowermag
See you there!
Videos, client updates, celebrity events will be added to make sure the you know that Celebrity Power Magazine is the premiere publication for celebrity business, brands, and philanthropy. The goal of this publication is to showcase successful celebrity brands, businesses, and charitable foundations. Whether a celebrity successfully owns a brand name, record label, restaurant, sports franchise, or charitable organization, you will be able to read about it in Celebrity Power Magazine.
If you have a story, client, or a charity event you think we should cover contact us!
Send information to itsfact@celebritypowermagazine.com
Thanks.
CELEBRITY POWER MAGAZINE
Tuesday, June 10, 2008
KG's New Footwear Launch!
Kevin Garnett, the Boston Celtics and adidas Commemorate the NBA Finals with
Limited Edition Footwear Launch
All sales profits will go to NBA Cares community partners in the Boston area.
For Immediate Release – Kevin Garnett, the Boston Celtics and adidas announced today the launch of a rare version of Garnett’s 2008-09 adidas Team Signature Commander shoe. This footwear release was designed to commemorate the Celtics’ historic run at an NBA Championship. adidas will produce only eight pairs per game of this exciting shoe to be sold at retail, starting at 10:00am on June 5, 2008 (as few as 32 pairs or as many as 56 pairs will be available depending on the number of games The Finals goes to). One special pair of shoes autographed by KG will be auctioned off on NBA.com after The Finals. All profits from the sale of these shoes will go to NBA Cares community partners in the Boston area.
The adidas Team Signature KG Commander is scheduled to launch in October 2008, but for this year’s NBA Finals, Kevin Garnett will wear a special version that will be highlighted by the inclusion of the coveted Larry O’Brien NBA Championship Trophy on the medial side, and an embroidered callout to games 1 thru 7 on the lateral side. The number of that night’s game will be in green while the others remain white. The numbers 1 thru 7 also get larger as each game grows in significance.
“All season long it has been about we and not me, so as we head into the NBA Finals I wanted to do something special for the Boston community. That is why we came up with this limited edition adidas Team Signature KG Commander,” stated Garnett. “Since day one, the fans of Boston have made me feel like family, so to do this and be able to give back to them is a great honor.”
Another key attribute that has adorned KG’s shoes throughout the years are his tributes to two of his good friends and mentors: Malik Sealy (former Timberwolves teammate) and Kirby Puckett (former Minnesota Twins Superstar Centerfielder). Malik’s tribute is located under the strap and says “2 Malik”, while Kirby’s call out, “KP 34” is located on the back of the shoe, just below the adidas logo.
“KG redefines what passion means on the basketball court but this energy also spills over to include every off-court initiative that he is involved with as well,” stated Lawrence Norman, VP Global Basketball for adidas. “His switch never turns off - KG is 100% authentic and his drive to make a difference in the community is real and ongoing. This was the perfect concept for a guy like KG and adidas to get involved with as we both enjoy finding fun, creative ways to give back to the local community.”
“KG has shown throughout his career that he is a consummate team player, whose passion for the game, his teammates and his community is unmatched,” stated Rich Gotham, President, Boston Celtics. “KG embodies all of the characteristics that all true Celtic greats have and this is one of many ways that Kevin gives back to the city of Boston and its fans.”
The limited edition adidas Team Signature Commander will only be available at Celtics.com, the TD Banknorth Garden Pro Shop and NBA Store in New York City. Each pair of adidas Team Signature KG Commanders will retail for $1017 (to commemorate the drive for championship #17).
###
About adidas
adidas has been providing innovative products for the world’s best athletes for more than 50 years, from past NBA legends to today’s superstars, such as Chauncey Billups, Dwight Howard, Gilbert Arenas, Kevin Garnett, Tim Duncan, Tracy McGrady and Candace Parker.
On April 11, 2006 adidas and the National Basketball Association signed an 11-year global merchandising partnership making the adidas brand the official uniform and apparel provider for the NBA, the Women’s National Basketball Association (WNBA) and the NBA Development League (D-League) beginning with the 2006-07 NBA season.
About the Boston Celtics
A charter member of the Basketball Association of America (which evolved into the National Basketball Association) since 1946, the Boston Celtics have won a record 16 NBA Championships, including eight (8) in a row from 1959-1966, and have won NBA titles in three (3) different eras. In addition, 31 former Celtics players, management or staff have been inducted into the Naismith Memorial Basketball Hall of Fame. During the 2004-05 NBA season, the Celtics won their first Atlantic Division title in 12 seasons. For more information on the Celtics, log on to www.celtics.com.
About the NBA The NBA reaches fans and consumers worldwide through the licensing and marketing of consumer products bearing the league’s trademarks and player attributes. Over 200 licensees manufacture, sell and market NBA branded products that are promoted worldwide and sold in more than 100,000 retail locations, in 100 countries on six continents. Major categories include video games, apparel, footwear, sporting goods and trading cards. Twenty-five percent of merchandise sales are generated from outside the United States. NBA merchandise is sold at over 50,000 retail locations in China. Over one million fans visit the NBA Store each year and the 2006-07 season marked the Store's best sales year ever. In addition to offering merchandise for all 30 NBA teams, 14 WNBA team and 14 NBA Development League teams, the Store features multimedia attractions, a fully operational broadcast booth and an official half-court used for special events, and regularly-scheduled appearances by NBA and WNBA players, legends and celebrities. NBAStore.com re-launched in November 2007 with the most comprehensive online assortment of NBA, WNBA and NBA Development League merchandise. The site is visited by over 20 million people each year and there is an online store in Europe.
Limited Edition Footwear Launch
All sales profits will go to NBA Cares community partners in the Boston area.
For Immediate Release – Kevin Garnett, the Boston Celtics and adidas announced today the launch of a rare version of Garnett’s 2008-09 adidas Team Signature Commander shoe. This footwear release was designed to commemorate the Celtics’ historic run at an NBA Championship. adidas will produce only eight pairs per game of this exciting shoe to be sold at retail, starting at 10:00am on June 5, 2008 (as few as 32 pairs or as many as 56 pairs will be available depending on the number of games The Finals goes to). One special pair of shoes autographed by KG will be auctioned off on NBA.com after The Finals. All profits from the sale of these shoes will go to NBA Cares community partners in the Boston area.
The adidas Team Signature KG Commander is scheduled to launch in October 2008, but for this year’s NBA Finals, Kevin Garnett will wear a special version that will be highlighted by the inclusion of the coveted Larry O’Brien NBA Championship Trophy on the medial side, and an embroidered callout to games 1 thru 7 on the lateral side. The number of that night’s game will be in green while the others remain white. The numbers 1 thru 7 also get larger as each game grows in significance.
“All season long it has been about we and not me, so as we head into the NBA Finals I wanted to do something special for the Boston community. That is why we came up with this limited edition adidas Team Signature KG Commander,” stated Garnett. “Since day one, the fans of Boston have made me feel like family, so to do this and be able to give back to them is a great honor.”
Another key attribute that has adorned KG’s shoes throughout the years are his tributes to two of his good friends and mentors: Malik Sealy (former Timberwolves teammate) and Kirby Puckett (former Minnesota Twins Superstar Centerfielder). Malik’s tribute is located under the strap and says “2 Malik”, while Kirby’s call out, “KP 34” is located on the back of the shoe, just below the adidas logo.
“KG redefines what passion means on the basketball court but this energy also spills over to include every off-court initiative that he is involved with as well,” stated Lawrence Norman, VP Global Basketball for adidas. “His switch never turns off - KG is 100% authentic and his drive to make a difference in the community is real and ongoing. This was the perfect concept for a guy like KG and adidas to get involved with as we both enjoy finding fun, creative ways to give back to the local community.”
“KG has shown throughout his career that he is a consummate team player, whose passion for the game, his teammates and his community is unmatched,” stated Rich Gotham, President, Boston Celtics. “KG embodies all of the characteristics that all true Celtic greats have and this is one of many ways that Kevin gives back to the city of Boston and its fans.”
The limited edition adidas Team Signature Commander will only be available at Celtics.com, the TD Banknorth Garden Pro Shop and NBA Store in New York City. Each pair of adidas Team Signature KG Commanders will retail for $1017 (to commemorate the drive for championship #17).
###
About adidas
adidas has been providing innovative products for the world’s best athletes for more than 50 years, from past NBA legends to today’s superstars, such as Chauncey Billups, Dwight Howard, Gilbert Arenas, Kevin Garnett, Tim Duncan, Tracy McGrady and Candace Parker.
On April 11, 2006 adidas and the National Basketball Association signed an 11-year global merchandising partnership making the adidas brand the official uniform and apparel provider for the NBA, the Women’s National Basketball Association (WNBA) and the NBA Development League (D-League) beginning with the 2006-07 NBA season.
About the Boston Celtics
A charter member of the Basketball Association of America (which evolved into the National Basketball Association) since 1946, the Boston Celtics have won a record 16 NBA Championships, including eight (8) in a row from 1959-1966, and have won NBA titles in three (3) different eras. In addition, 31 former Celtics players, management or staff have been inducted into the Naismith Memorial Basketball Hall of Fame. During the 2004-05 NBA season, the Celtics won their first Atlantic Division title in 12 seasons. For more information on the Celtics, log on to www.celtics.com.
About the NBA The NBA reaches fans and consumers worldwide through the licensing and marketing of consumer products bearing the league’s trademarks and player attributes. Over 200 licensees manufacture, sell and market NBA branded products that are promoted worldwide and sold in more than 100,000 retail locations, in 100 countries on six continents. Major categories include video games, apparel, footwear, sporting goods and trading cards. Twenty-five percent of merchandise sales are generated from outside the United States. NBA merchandise is sold at over 50,000 retail locations in China. Over one million fans visit the NBA Store each year and the 2006-07 season marked the Store's best sales year ever. In addition to offering merchandise for all 30 NBA teams, 14 WNBA team and 14 NBA Development League teams, the Store features multimedia attractions, a fully operational broadcast booth and an official half-court used for special events, and regularly-scheduled appearances by NBA and WNBA players, legends and celebrities. NBAStore.com re-launched in November 2007 with the most comprehensive online assortment of NBA, WNBA and NBA Development League merchandise. The site is visited by over 20 million people each year and there is an online store in Europe.
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