CiCi Pizza Continues Expansion!

Positioned as Number One in the Pizza Industry, CiCi's Pizza Continues Expansion


CiCi's Pizza Ranks within Top Five in Franchise Business Review Survey

COPPELL, Texas, Sept. 10 /PRNewswire/ -- CiCi's Pizza ranked fourth in
franchise satisfaction within the QSR segment and first in the pizza
industry, according to a comprehensive study recently conducted by
Franchise Business Review. More than 2,500 franchisees were surveyed from
over fifty of today's leading QSR franchise brands.

"The QSR segment is one of the most competitive and popular in all of
franchising. In a year where CiCi's will realize coast to coast expansion,
we are proud to once again be highly rated by our franchisees and
recognized by Franchise Business Review," said Craig Moore, CEO and
president of CiCi's Pizza. "We have created a successful and very
satisfying investment opportunity for franchisees through our quality
product, unbelievable value and superior guest experience."

Founded in 1985, CiCi's Pizza is a family-oriented restaurant serving
guests fresh pizza, pasta, salad and dessert, all you want for five bucks
and change. CiCi's mission then and now is to exceed each guest's
expectation in food, service and cleanliness at an affordable price. Since
opening its first restaurant in Plano, Texas, CiCi's has grown to around
650 restaurants in 30 states.

Industry professionals have taken notice of CiCi's Pizza's continuous
growth and success. Recently, Franchising Business Review ranked CiCi's
fourth as a top quick service restaurant choice in franchising and first in
the pizza industry. Nation's Restaurant News has ranked CiCi's number one
for sales and unit growth in the pizza chain category for the past three
years. In its recent 2007 ranking, Entrepreneur magazine designated CiCi's
as the top brand in the Italian restaurant franchise category.
StartupJournal.com, The Wall Street Journal's guide for entrepreneurs,
ranked CiCi's as one of the top 25 highest-performing brands in the nation
and Franchise Today placed the company in the top 200 of all franchise
concepts. Other honors include "Best in Value" award among national pizza
chains in Restaurants and Institutions magazine's 2006 Consumers' Choice
Report and "Best Customer Service" from Corporate Research International in
2007, 2006 and 2005. For more information, visit http://www.cicispizza.com.